01
A brief becomes a plan
Paste the brief and it becomes a structured production — not a thread that dies in someone's inbox.
Brhyt™ Productions
We own the pipeline.
The footage is the proof.
Every other studio rents a stack of tools that don't talk to each other. We build ours. Frameday carries a shoot from brief to wrap in one workspace; Brega turns what we capture into brand content you own and reuse everywhere. Book today, shoot tomorrow, share-ready in days — because the software already cooperates.
Rented tools break at every handoff.
For most studios a shoot is a relay race between apps that don't talk: a brief in Docs, a shot list in Sheets, a call sheet in a PDF nobody opens, footage dumped in a drive, deliverables re-cut by hand for every channel.
Every handoff is where speed, consistency, and control leak out. You can't quote a timeline you don't control, and you can't repeat a result you can't trace.
Brhyt runs its own productions on software it builds — one workspace from idea to wrap, one library from shoot to every channel. That's why clients get speed, consistency, and control an assembled-from-tools agency structurally can't match.
We didn't buy the tools. We built them — and then we shot on them.
Frameday · One workspace from idea to wrap
Briefs in. Scripts, shot lists, and call sheets out.
02
Shot list in moments
A shot list with visual references attached, written against the brief the workspace already knows.
03
A call sheet the crew follows
Crew aligned before they ask — call times, locations, and contacts in one place everyone opens.
04
Idea to wrap, one workspace
Nothing waits in an email thread between vendors. It's the reason we can quote a timeline and hit it.
The workspace, running.
This is the same workspace we run every shoot on. Not a mockup — the alpha, live at frameday.app.
The bottom line
- Cost per publish-ready asset — one shoot became 60+ channel-sized assets in Brega
- -71%
- Revenue attributed to shoot assets in 90 days — republished everywhere from one Brega library
- +38%
- Asset reuse over 12 months — the compounding you only get from an owned library
- 3.2x
- Annual production spend replaced — separate agencies, DAMs, and editors consolidated into one owned pipeline
- $1.4M
Illustrative figures, real system.
Illustrative figures modeled on Brhyt production engagements — representative, not client-reported data. Every number is paired with the software that produces it.
Work they remember
- Aided brand recall — one authored look shipped everywhere from one Brega library
- +22 pts
- Brand-consistency across delivered channels — every asset composed from one source in Brega
- 96%
- Time-to-first-post after wrap — Brega delivers live at query time, so the impression lands the day you wrap
- 11 days → same day
- Positive brand-sentiment in the launch window — coordinated on-message everywhere at once, not trickled out
- +15%
Illustrative figures, real system.
The stories behind the numbers
Four productions, four systems working
a DTC skincare label
Product / e-commerce
+38%
Revenue attributed to shoot assets, first 90 days
Re-briefing a new agency for every channel meant a launch's look drifted across store, ads, and email — and each re-cut cost money the launch hadn't earned yet.
Repeatable because Brega republished the same owned shoot across store, ads, and email from one library — no per-channel re-brief, no agency re-cut queue.
a mid-market home brand
Lifestyle / retail
-71%
Cost per publish-ready asset
A single day of shooting used to yield three hero cuts and a drive nobody reopened — the rest of the footage expired unused.
One Frameday shoot yielded 60+ finished, channel-sized assets; Brega's create-once-publish-everywhere turned a day of footage into a supply chain, so cost-per-asset collapsed as the library grew.
a founder-led apparel label
Commercial / brand
40% → 6%
Reshoot rate across the engagement
Reshoots were a tax on every project — the crew shot against a memory of the kickoff call instead of a locked plan, and off-brand takes came back for re-do.
References, shot list, and approvals were locked in Frameday before call time, so the crew shot against the plan — reshoots fell from roughly two in five to one in sixteen. Consistency is a software property, not a talent lottery.
a multi-market beverage brand
Generative / omnichannel
+22 pts
Aided brand recall after the campaign
A 9-market rollout risked nine regional interpretations of one brand, each team cropping and re-cutting to taste.
Frameday call sheets carried one creative intent to every crew and Brega delivered the same locked assets to every market — nine teams published one brand, not nine. Consistency at publish time is a software guarantee here, not a design review someone has to police.
Illustrative figures, real system.
The work
Additional films drop in as we clear them for release.
Brega · Create once, publish everywhere
Shoot once. Publish everywhere. Own all of it.
01
Author once
Brega composes what we shoot with your content library — one authored source, not forty scattered exports.
02
Publish everywhere
Delivers to any site or app — live at query time or baked static. The fourth channel costs almost nothing.
03
Own the library
Reusable brand content that compounds instead of expiring. You can only reuse what you own.
Built on Rift
All of it runs on Rift — auth, billing, content scope, routing, and deploy already cooperating. The plumbing is done, so the production isn't the fragile part.
Book a production
Book today. Shoot tomorrow. Own it forever.
Your booking opens a Frameday workspace the moment you confirm — the pipeline starts before the camera does. With Gilberto Rey and Samvega.